You already know how important it is for a business to have a Facebook business page. But did you know that it is just as important for small business to have a website as it is for the company to have a social presence? Just because you have your Facebook fan page set-up does not mean you are not missing out on other potential business opportunities. Creating a website for your business in addition to having a Facebook fan page is a must for any long-term business success.
Websites allow your business to offer a more in-depth experience
Websites allow businesses to more readily engage visitor traffic. Through the use of web stores, social media tools like blogs, and the potential for more intricate design, websites have the ability to offer website visitors an extremely in-depth experience that can complement your Facebook presence.
One of the key benefits to having a website is search engine optimization (SEO). Just like with your Facebook page that you can optimize for SEO, website content can help improve your businesses visibility. Website SEO allows you to help search engines find your content based on specifically chosen set of keywords and/or phrases. Another aspect to websites is the ability to offer customers a more robust online store that the once offered on Facebook. For some businesses, an online store can be a tremendous source of revenue.
And finally, websites have the ability to offer the fullest spectrum of social media engagement. A blog on a website gives site owners the opportunity to build a following in the same way a Wall tab can. You can also utilize photo/video galleries to provide a full visitor experience that would entice potential customers keep coming back.
Websites aren’t difficult to design
Take a look at Pagemodo’s sister product, Webs! As you can see from the link, it’s as easy to design websites as it is to design Facebook fan pages. Webs has made every effort to tailor its website builder to the needs of small business owners. It’s for that reason that Webs has built more websites than any other website builder out there.
So what are you waiting for?
Websites can augment your online marketing tremendously. With premium plans for a little as $3.75 a month, Webs is not only easy to use, it’s extremely affordable. So get started on building a website today!