It’s no secret that Social Media is an invaluable tool for small business marketers. It provides an affordable marketing option that allows for a lot of customer interaction with very little monetary investment.

But have you ever considered using Social Media as a market research tool? As the infographic below illustrates, it’s a great way to gain valuable insights about your customers behaviors and preferences without conducting expensive research studies.

Have you implemented anything learned from Social Media for your small business?

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