With all the recent buzz surrounding Facebook’s Timeline rollout, it’s good time to tell you about a feature we launched recently.
Pagemodo is now giving Facebook users the chance to quickly and easily customize their own Like Gate using a custom image. Like Gates have always been a popular way to entice your visitors into becoming your fans: visitors that wish to see the content beneath the Like Gate have to become a fan before they can see your content.
Previously, the Like Gate feature allowed you to place a black overlay on top of a custom Facebook tab, and it let you customize a marketing message that would intrigue your visitor into liking your page to gain access to your tab’s content.
The new Custom “Like” Gate gives a user unprecedented control of their Like gate, and enables them to upload any design they wish to be used as their Like Gate. You can now be more creative when designing compelling call-to-actions that turn your visitors into fans. Here’s an example of a custom Like Gate below:
This example shows how the Custom Like Gate can be used to enhance your calls-to-action. It’s a powerful tactic that helps grow your fan base.
Not to worry, users will still have access to the old Like Gate.
Use a Like Gate to Grow Your Audience
“Likes” are very important to the success of your fan page: the more “Likes”, the more people you reach every time that you post on your Facebook Page’s Timeline.
With Facebook announcing that Pages will no longer be able to set the default tab that visitors land (7 Most Popular Questions About Timeline and Custom Tabs), it’s more important than ever that you make a note of this tip: Every time you link to your Facebook page (on your website, your emails, your blog, your Twitter page), make sure that you link to your “Like” gated tab. Not only will you direct more traffic to your tabs, you will also get more “Likes”!
So What’s Next?
The new Like Gate is a powerful tool that gives Pagemodo customers unprecedented control over their Facebook fan page. The Pagemodo team continues to make changes to our industry-leading Facebook fan page builder to give customers the tools they need to make great business pages. Watch this space for new features!