People are the lifeblood of your business. Building relationships with people fosters loyalty. As a result, loyalty has the potential to increase profits.

An excellent way to start building relationships with people who share similar interests is by developing a fan base. In this infographic we’ll tell you how a fan base can make a real difference and what you can do to nurture it. While most people view a fan base as something only a celebrity or very large company would have, business owners need to understand that the same fundamental rules that govern how those groups cultivate fans apply to businesses all sizes that are looking to cultivate customers.

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The Importance Of A Fan Base
Source: The Importance Of A Fan Base Infographic


About the Author: Irina Kabigting is Pagemodo’s Marketing and Social Media Manager. Get more from Irina on Pagemodo’s Blog and Google+.

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