There are lots and lots of articles to read out there about what to post on Facebook (trust me). And you could scour the internet and spend hours reading them all, or you could check out the great infographic below from MyCleverAgency.
One caveat: If you want to make sure that the image accompanying your post looks just the way you want it to in the newsfeed column, it should by sized to 403 x 403 pixels, according to our Social Media Manager, Irina.
The image above is a section of a larger infographic with advice for other social platforms as well. Click here to view the full version.