A blog is an asset to any small business’ content marketing strategy. It is a tool that can do more than entertain your current audience; it can reach out to your potential audience. Research finds, “81% of the people online trust information they read on blogs, and 61% of those people have made a purchase based on a blogger’s recommendation.”
But, what good are these statistics if no one is able to find your blog?
Over on the Web’s blog we have talked a lot about the proper ways to start a blog for your small business. And we thought an important addendum to this information is how to SHARE what you are writing.